Do you like the way it feels to handle + wear?
Test “range of motion.” Everyday movement matters in these meat suits.
The way the fabric naturally falls/moves.
Too much? Too tight?
Needs to last. I don’t like shopping, I don’t like laundry.
Do you look like you? Gotta help people “get” you.
Currently loving these natural looking supima cotton tees from Forty Five.
Poncho’s Denim Shirt is by far the button down I wear most of the time due to comfort and style.
Wool & Prince make my current favorite formal button-up.
A slightly vintage looking cotton tee from Forty Five works well for me.
An actually soft everyday merino tee from Proof or Terren’s Super Soft Traveler Tee works better in travel due to the wrinkle resistance. Looks a little more formal too.
Seadon Merino Long-Sleeve — high quality earth friendly merino, great fit and feel.
Wool & Prince Merino Henley – can be used to kind of dress up an outfit. The material is real nice. I also love the thinner/lighter Freefly Henley.
Topo’s Dirt Shirt, excellent fall weather shirt.
Poncho Snap Denim Shirts — Just about the only shirt i wear everyday for churching it up. So cozy, elevated casual.
Wool & Prince Merino Button Up – odor resistant, wrinkle resistant (for reals), easy to live in everyday, churches it up a little (makes you look nice). I recommend the 210 for the best Zoom shirt ever.
Ministry of Supply Button Ups — some of the lightest, svelt, most technically proficient business shirts.
Poncho Flannels — the best i’ve found for wood chopping and outdoorsy stuff. Also Muskox is great for the cozy vibes.
Baseball Hat: Versa or Dayfarer – clean, modern, water proof, super comfy. (Video.)
Beanies: Western Rise make a good beanie, so does Topo. I also travel with a thin Smartwool Beanie.
Western Rise’s Versa Hat is crushable, stylish enough, comfy and minimal.
Telluride Colorado, wizards with fabrics, technical yet casual.
Great shirts and jackets, mountain styles, outdoorsy urban classics.
Wool & Prince button downs are my favorite zoom shirts
Eco-conscious everyday casual clothing. See tees below.
Western Rise Evolution is my current everyday go-to pant.
Western Rise’s Airloft Jacket is my current everyday jacket. (Video.)
Western Rise Evolution. Light, durable, packable and stylish. If you want a thicker pant go with this one.
Livsn everyday pants in either the thicker canvas or the lighter eco trek; both are great.
Myles Tour Pant. Streeeetchy. But still looks pretty nice.
Duer Stretch Denim. Great stretchy denim. Aviator is also great, but I prefer these.
Western Rise Jogger. Lounge-able, but it’s a good tech fabric for cruising around town.
Oliver’s Shorts — I have lived in the “All Over” short. They had a good board short too.
Board shorts like these are what I work out in, play in, swim in, do everything in.
We’ve got a whole page for favorite casual barefoot shoes
Western Rise’s ankle socks are great for that invisible look.
Farm to Feet Socks — good wool, well sourced. Darn Tough are good too. Injinji are excellent for barefoot shoes.
Exofficio Boxer Brief — been using these over 5 years now. Dry quick, no BS, keep my business happy.
Western Rise Airloft Jacket— my go to on the road. Insulated, temp regulating, wonderfully made.
Aviator Red Eye Merino hoodie — Very nice and thin but warm enough as a layer. Great for the plane. Another option is the Western Rise Stongcore Merino Hoodie.
Alternative Apparel Hoodie — hard to beat low key vibes.
Jammie Shorts – my everyday jammies bottom. So cozy.
Marine Layer Lounge Pant – very cozy, but this one’s got some zip pockets.