Men’s Clothing

Shirts, pants and outerwear products worthy of getting rid of your old sh*t.

Look Your Best

5 categories for evaluating everyday clothing:



Do you like the way it feels to handle + wear?



Test “range of motion.” Everyday movement matters in these meat suits.



The way the fabric naturally falls/moves.
Too much? Too tight?



Needs to last. I don’t like shopping, I don’t like laundry.



Do you look like you? Gotta help people “get” you.

Everyday Shirts & Tops:

Seadon Daymaker Shirt is our current everyday fav. Earth friendly, super comfy, doesn’t lose its shape.

Wool & Prince make my current favorite everyday button-up.


Seadon Daymaker Tee — earth friendly everyday tee that’s cozy and doesn’t lose its shape. Our current everyday rambler. They also make a great merino tee and long-sleeve

Western Rise X-Cotton Tee — a little bit thicker, best in colder climates.

Topo Tech Tee — great for sweaty activities (cotton-poly exterior, mesh knit interior).

Long Sleeves:

Seadon Merino Long-Sleeve — high quality earth friendly merino, great fit and feel.

Wool & Prince Merino Henley – can be used to kind of dress up an outfit. The material is real nice.


Anything from Topo – especially the “Dirt Shirt.”

Topo’s Dirt Shirt, excellent fall weather shirt.

For Zoom Calls:

Wool & Prince Merino Button Up – odor resistant, wrinkle resistant (for reals), easy to live in everyday, churches it up a little (makes you look nice).

Ministry of Supply Button Ups — some of the lightest, svelt, most technically proficient business shirts.

Western Rise Airlight Button Up very lightweight, versatile, looks stylish and clean, slim fitted.


Baseball Hat: Versa or Dayfarer – clean, modern, water proof, super comfy. (Video.)

Beanies: Western Rise make a good beanie, so does Topo. I also travel with a thin Smartwool Beanie

Western Rise’s Versa Hat is crushable, stylish enough, comfy and minimal.

Clothing brands we test and use:

My favorite everyday pants (see below). Stretchy materials.

Telluride Colorado, wizards with fabrics, technical yet casual.

Great shirts and jackets, mountain styles, outdoorsy urban classics.

Cozy and soft stuff. See “pant” section below for my fav from ML.

Eco-conscious everyday casual clothing. See tees below.

Everyday Bottoms & Outerwear:
Watch the video 👆

Duer’s Livelite Chino pants (available in slim and relaxed), my current everyday go-to pant. 

Western Rise’s Airloft Jacket is my current everyday jacket. (Video.)


Lightweight Pants:

Thicker Everyday Pants:

Lounge/Active Pants:


Oliver’s Shorts — I have lived in the “All Over” short. They had a good board short too.

Board shorts at any surf shop.


We’ve got a whole page for favorite casual barefoot shoes



Farm to Feet Socks — good wool, well sourced. Darn Tough are good too. Injinji are excellent for barefoot shoes.

Exofficio Boxer Brief — been using these over 5 years now. Dry quick, no BS, keep my business happy. 


Alternative Apparel Hoodie — hard to beat low key vibes.

Western Rise Strongcore Merino Hoodie — feels so good and cozy. Traveller’s best friend. Let it hang dry. 

Chrome Blake Trucker Jacket — not insulated, great looking basic outer layer with LOTS of pockets. Topo’s Wind Jacket packs down smaller.

Western Rise Airloft Jacket — my go to on the road. Insulated, temp regulating, wonderfully made.

Lounge & Jammies

Marine Layer Shorts – my everyday jammies bottom. So cozy.

Marine Layer Lounge Pant – very cozy, but this one’s got some zip pockets.

United by Blue Long Sleeve Henley — long sleeve henley is a good trick for jammies… churches it up just a little.