Men’s Clothing

Shirts, pants and outerwear products worthy of getting rid of your old sh*t.

Look Your Best

5 categories for evaluating everyday clothing:



Do you like the way it feels to handle + wear?



Test “range of motion.” Everyday movement matters in these meat suits.



The way the fabric naturally falls/moves.
Too much? Too tight?



Needs to last. I don’t like shopping, I don’t like laundry.



Do you look like you? Gotta help people “get” you.

Everyday Shirts & Tops:

Seadon Daymaker Shirt is our current everyday fav. Earth friendly, super comfy, doesn’t lose its shape.

Wool & Prince make my current favorite everyday button-up.


Seadon Daymaker Tee — earth friendly everyday tee that’s cozy and doesn’t lose its shape. Our current everyday rambler. They also make a great merino tee and long-sleeve

Western Rise X-Cotton Tee — a little bit thicker, best in colder climates.

Topo Tech Tee — great for sweaty activities (cotton-poly exterior, mesh knit interior).

Long Sleeves:

Seadon Merino Long-Sleeve — high quality earth friendly merino, great fit and feel.

Wool & Prince Merino Henley – can be used to kind of dress up an outfit. The material is real nice.


Anything from Topo – especially the “Dirt Shirt.”

Topo’s Dirt Shirt, excellent fall weather shirt.

For Zoom Calls:

Wool & Prince Merino Button Up – odor resistant, wrinkle resistant (for reals), easy to live in everyday, churches it up a little (makes you look nice).

Ministry of Supply Button Ups — some of the lightest, svelt, most technically proficient business shirts.

Western Rise Airlight Button Up very lightweight, versatile, looks stylish and clean, slim fitted.


Baseball Hat: Versa or Dayfarer – clean, modern, water proof, super comfy. (Video.)

Beanies: Western Rise make a good beanie, so does Topo. I also travel with a thin Smartwool Beanie

Western Rise’s Versa Hat is crushable, stylish enough, comfy and minimal.

Clothing brands we test and use:

Telluride Colorado, wizards with fabrics, technical yet casual.

Great shirts and jackets, mountain styles, outdoorsy urban classics.

Wool & Prince button downs are my favorite zoom shirts

Eco-conscious everyday casual clothing. See tees below.

Everyday Bottoms & Outerwear:
Watch the video 👆

Duer’s Livelite Chino pants (available in slim and relaxed), my current everyday go-to pant. 

Western Rise’s Airloft Jacket is my current everyday jacket. (Video.)


Lightweight Pants:

Thicker Everyday Pants:

Lounge/Active Pants:


Oliver’s Shorts — I have lived in the “All Over” short. They had a good board short too.

Board shorts at any surf shop.


We’ve got a whole page for favorite casual barefoot shoes



Farm to Feet Socks — good wool, well sourced. Darn Tough are good too. Injinji are excellent for barefoot shoes.

Exofficio Boxer Brief — been using these over 5 years now. Dry quick, no BS, keep my business happy. 


Alternative Apparel Hoodie — hard to beat low key vibes.

Western Rise Strongcore Merino Hoodie — feels so good and cozy. Traveller’s best friend. Let it hang dry. 

Chrome Blake Trucker Jacket — not insulated, great looking basic outer layer with LOTS of pockets. Topo’s Wind Jacket packs down smaller.

Western Rise Airloft Jacket — my go to on the road. Insulated, temp regulating, wonderfully made.

Lounge & Jammies

Marine Layer Shorts – my everyday jammies bottom. So cozy.

Marine Layer Lounge Pant – very cozy, but this one’s got some zip pockets.

United by Blue Long Sleeve Henley — long sleeve henley is a good trick for jammies… churches it up just a little.